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	<title>Joe Russo - 3d artist &#124; animator &#187; mental ray</title>
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		<title>2 Box Tops</title>
		<link>http://www.joerusso3d.com/2011/2/box-tops-for-education-2-box-tops</link>
		<comments>http://www.joerusso3d.com/2011/2/box-tops-for-education-2-box-tops#comments</comments>
		<pubDate>Sun, 07 Aug 2011 16:37:11 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[after effects]]></category>
		<category><![CDATA[blue]]></category>
		<category><![CDATA[Box Tops]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[maya]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[pixel farm]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=973</guid>
		<description><![CDATA[[See post to watch Flash video] More Box Tops! I was the 3D Artist &#038; Animator on this one, once again! Pixel Farm Credits Director Tony Mills Designers Alicia Reece Robert Mostoller 3D Artist + Animator + Compositor Joe Russo Additional FX Simulation R&#038;D Matt Pearson Sound Designers Ken Chastain Jesse Marks]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
<p>More Box Tops!  I was the 3D Artist &#038; Animator on this one, once again!</p>
<p><strong><a href="http://pixelfarm.com">Pixel Farm</a> Credits</strong></p>
<p><strong>Director</strong><br />
<a href="http://vimeo.com/user1386539">Tony Mills</a></p>
<p><strong>Designers</strong><br />
<a href="http://www.alicia-reece.com/">Alicia Reece</a><br />
<a href="http://robertmostoller.com/">Robert Mostoller</a></p>
<p><strong>3D Artist + Animator + Compositor</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>Additional FX Simulation R&#038;D</strong><br />
<a href="http://www.muttsy.net/">Matt Pearson</a></p>
<p><strong>Sound Designers</strong><br />
<a href="http://www.pixelfarmmusic.com/Pixel_Farm_Music/Home.html">Ken Chastain</a><br />
<a href="http://jessemarksmusic.com/">Jesse Marks</a></p>
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		<item>
		<title>General Mills &#8211; Box Tops For Education</title>
		<link>http://www.joerusso3d.com/2011/2/general-mills-box-tops-for-education</link>
		<comments>http://www.joerusso3d.com/2011/2/general-mills-box-tops-for-education#comments</comments>
		<pubDate>Thu, 13 Jan 2011 02:55:59 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[$50 Million]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[blue]]></category>
		<category><![CDATA[Box Tops]]></category>
		<category><![CDATA[box tops for education]]></category>
		<category><![CDATA[BTFE]]></category>
		<category><![CDATA[commercial]]></category>
		<category><![CDATA[education]]></category>
		<category><![CDATA[fundraising]]></category>
		<category><![CDATA[general mills]]></category>
		<category><![CDATA[maya]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[nParticles]]></category>
		<category><![CDATA[pink]]></category>
		<category><![CDATA[purple]]></category>
		<category><![CDATA[school]]></category>
		<category><![CDATA[television]]></category>
		<category><![CDATA[tv]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=808</guid>
		<description><![CDATA[[See post to watch Flash video] Here&#8217;s a 15 second spot we created at Pixel Farm for General Mills&#8217; Box Tops For Education program. Tony Mills (Inferno Artist) Wrote, Designed, and Directed, with myself as the 3D Artist &#038; Animator. If you&#8217;re a box tops contributor, this one&#8217;s for you! And for you animation savvy [...]]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
<p>Here&#8217;s a 15 second spot we created at Pixel Farm for General Mills&#8217; Box Tops For Education program.  Tony Mills (Inferno Artist) Wrote, Designed, and Directed, with myself as the 3D Artist &#038; Animator. If you&#8217;re a box tops contributor, this one&#8217;s for you!</p>
<p>And for you animation savvy people, here&#8217;s some technical notes:</p>
<p>The Box Tops pile was animated using nParticles in Maya and by using instanced geometry on the particle simulation for the Box Tops and the dollars. Everything else in the scene was key-framed, including the collision dollars when the items pop out of the pile.</p>
<p>If you show any interest in any other part of the process, send me a e-mail and I&#8217;d be more than happy to respond!</p>
<p><strong><a href="http://pixelfarm.com">Pixel Farm</a> Credits</strong></p>
<p><strong>Director</strong><br />
<a href="http://vimeo.com/user1386539">Tony Mills</a></p>
<p><strong>3D Artist + Animator + Compositor</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>Sound Designers</strong><br />
<a href="http://jessemarksmusic.com/">Jesse Marks</a><br />
<a href="http://www.linkedin.com/pub/kenneth-chastain/b/67b/ab9">Ken Chastain</a></p>
]]></content:encoded>
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		<title>MonsterQuest Season 4 Creature FX Reel</title>
		<link>http://www.joerusso3d.com/2010/2/monsterquest-season-4-creature-fx-reel</link>
		<comments>http://www.joerusso3d.com/2010/2/monsterquest-season-4-creature-fx-reel#comments</comments>
		<pubDate>Sun, 12 Dec 2010 01:32:23 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[3ds max]]></category>
		<category><![CDATA[blue]]></category>
		<category><![CDATA[edit]]></category>
		<category><![CDATA[fur]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[monsterquest]]></category>
		<category><![CDATA[Reel]]></category>
		<category><![CDATA[sasquatch]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=772</guid>
		<description><![CDATA[[See post to watch Flash video] Remember all of those MonsterQuest videos I posted a while back? Well now it&#8217;s all in one tidy package. This is basically everything I&#8217;ve already posted with a few more shots from the show, but condensed into a short edit. Here&#8217;s a quick recap of this project: At Pixel [...]]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
<p>Remember all of those MonsterQuest videos I posted a while back?  Well now it&#8217;s all in one tidy package. This is basically everything I&#8217;ve already posted with a few more shots from the show, but condensed into a short edit.  </p>
<p>Here&#8217;s a quick recap of this project:</p>
<p>At <a href="http://pixelfarm.com">Pixel Farm</a>, we worked on History Channel&#8217;s MonsterQuest Season 4, creating CG elements for 9 episodes over a course of 5 months, starting back in October 2009.  It was around 30 seconds &#8211; 1 minute of animation per episode, depending on the content of the show. </p>
<p>Enjoy! </p>
<p><strong><a href="http://pixelfarm.com">Pixel Farm</a> Credits</strong></p>
<p><strong><U>MonsterQuest Season 4 Creature FX</U></strong></p>
<p><strong>Creative Director + Lead Compositor</strong><br />
<a href="http://www.linkedin.com/pub/tom-doeden/8/262/766">Tom Doeden</a></p>
<p><strong>Lead 3D Artist + Animator</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong><U>Reel</U></strong></p>
<p><strong>Edit</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>Title Graphics</strong><br />
<a href="http://pixelfarm.com/">Chad Retrum</a><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>Sound Designers</strong><br />
<a href="http://jessemarksmusic.com/">Jesse Marks</a><br />
<a href="http://www.linkedin.com/pub/kenneth-chastain/b/67b/ab9">Ken Chastain</a></p>
<p><strong><U>HillBilly Beast</U></strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong><U>Mothman</U></strong></p>
<p><strong>3D Character Artist + Texture Artist</strong><br />
<a href="http://vdb3d.com/">Jim Van Den Bogart</a></p>
<p><strong>3D Character Rigging Artist + Character FX Artist (Fur &#038; Dynamic Wings) + 3D Environment Artist + Animator + 3D Lighting Artist + Compositor</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong><U>Shark</U></strong></p>
<p><strong>3D Artists + Animators + Compositors</strong><br />
<a href="http://www.apandastudio.com/">Amanda Nelson</a><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong><U>Piranha</U></strong></p>
<p><strong>3D Character Rigging Artist</strong><br />
<a href="http://www.muttsy.net/">Matt Pearson</a> </p>
<p><strong>3D Artists + Animators + Compositors</strong><br />
<a href="http://www.apandastudio.com/">Amanda Nelson</a><br />
<a href="http://www.joerusso3d.com/">Joe Russo </a></p>
<p><strong><U>Snake</U></strong></p>
<p><strong>3D Character Rigging Artists</strong><br />
<a href="http://pixelfarm.com/">Chad Retrum</a><br />
<a href="http://vimeo.com/lloydanimates">Llyod Travis</a></p>
<p><strong>3D Artist + Animator + Compositor</strong><br />
<a href="http://pixelfarm.com/">Chad Retrum</a></p>
<p><strong><U>Lizard Monster</U></strong></p>
<p><strong>3D Character Artist</strong><br />
<a href="http://billythiex.zxq.net/">Billy Thiex</a></p>
<p><strong>3D Character Rigging Artist + 3D Environment Artist + FX Artist (Smoke) + Animator + 3D Lighting Artist + Compositor</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong><U>America&#8217;s Wolfman</U></strong></p>
<p><strong>3D Character Artists</strong><br />
<a href="http://vdb3d.com/">Jim Van Den Bogart</a><br />
<a href="http://www.muttsy.net/">Matt Pearson</a></p>
<p><strong>3D Character Rigging Artist + 3D Character FX Artist (Fur)</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>Animator + 3D Environment Artist</strong><br />
<a href="http://www.apandastudio.com/">Amanda Nelson</a></p>
<p><strong>3D Lighting Artists + Compositors</strong><br />
<a href="http://www.apandastudio.com/">Amanda Nelson</a><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong><U>Sierra Sasquatch</U></strong></p>
<p><strong>3D Artist + Animator + Compositor</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>3D Environment Artists</strong><br />
<a href="http://www.apandastudio.com/">Amanda Nelson</a><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>Additional Animator (Background Sasquatch)</strong><br />
<a href="http://www.apandastudio.com/">Amanda Nelson</a></p>
<p><strong><U>Additional Compositing On Every Episode</U></strong><br />
<a href="http://www.linkedin.com/pub/tom-doeden/8/262/766">Tom Doeden</a></p>
]]></content:encoded>
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		<title>Twins Baseball Stadium Graphics &#8211; Home Run</title>
		<link>http://www.joerusso3d.com/2010/2/twins-baseball-stadium-graphics-homerun</link>
		<comments>http://www.joerusso3d.com/2010/2/twins-baseball-stadium-graphics-homerun#comments</comments>
		<pubDate>Tue, 11 May 2010 04:37:31 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[baseball]]></category>
		<category><![CDATA[blue]]></category>
		<category><![CDATA[maya]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[minneapolis]]></category>
		<category><![CDATA[minnesota]]></category>
		<category><![CDATA[nuke]]></category>
		<category><![CDATA[orange]]></category>
		<category><![CDATA[pixel farm]]></category>
		<category><![CDATA[red]]></category>
		<category><![CDATA[twins]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=539</guid>
		<description><![CDATA[[See post to watch Flash video] At Pixel Farm, we recently completed the in-game graphics for the Twins&#8217; new baseball stadium (Target Field). Since I was working on MonsterQuest as this project was in production, I only had a chance to work on one of several animations: the homerun situational graphic. I worked on the [...]]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
<p>At <a href="http://pixelfarm.com">Pixel Farm</a>, we recently completed the in-game graphics for the Twins&#8217; new baseball stadium (Target Field).  Since I was working on MonsterQuest as this project was in production, I only had a chance to work on one of several animations: the homerun situational graphic.</p>
<p>I worked on the end part where the ball collides with the text and everything shatters, using particles instancing &#038; keyframe animation to achieve the effect.  The main challenge of this project was figuring out the timing for the slow motion.  To do this we animated a moderately paced timing, and changed the &#8220;by frame&#8221; at render time to get more or less frames. Because of this extended sub-frame sampling, we had to sub-frame sample our particles too, which took a really long time to simulate.  But after all of that, we created something of insanity&#8230;and everyone felt great about it.</p>
<p><strong><a href="http://pixelfarm.com">Pixel Farm</a> Credits</strong></p>
<p><strong>3D Modeling Artists + Texture Artists</strong><br />
<a href="http://pixelfarm.com/">Chad Retrum</a><br />
<a href="http://www.eschulist.com/">Eric Schulist</a><br />
<a href="http://www.muttsy.net/">Matt Pearson</a></p>
<p><strong>3D Artists + Animators + FX Artists + Compositors</strong><br />
<a href="http://pixelfarm.com/">Chad Retrum</a><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a><br />
<a href="http://www.linkedin.com/in/herocompany">Rich Haesemeyer</a></p>
<p><strong>Sound Designers</strong><br />
<a href="http://jessemarksmusic.com/">Jesse Marks</a><br />
<a href="http://www.linkedin.com/pub/kenneth-chastain/b/67b/ab9">Ken Chastain</a></p>
]]></content:encoded>
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		<item>
		<title>MonsterQuest &#8211; Sierra Sasquatch</title>
		<link>http://www.joerusso3d.com/2010/2/monsterquest-sierra-sasquatch</link>
		<comments>http://www.joerusso3d.com/2010/2/monsterquest-sierra-sasquatch#comments</comments>
		<pubDate>Tue, 11 May 2010 03:38:23 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[3ds max]]></category>
		<category><![CDATA[blue]]></category>
		<category><![CDATA[brown]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[monsterquest]]></category>
		<category><![CDATA[nuke]]></category>
		<category><![CDATA[pixel farm]]></category>
		<category><![CDATA[sasquatch]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=514</guid>
		<description><![CDATA[[See post to watch Flash video] Holodeck creature animation for MonsterQuest. The final animation I worked on for the show. I reused &#038; altered the sasquatch I created for the first episode, and added a younger version. Pixel Farm Credits 3D Character Artist + Animator + Lighting Artist + Compositor Joe Russo 3D Environment Artists [...]]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
<p>Holodeck creature animation for MonsterQuest.</p>
<p>The final animation I worked on for the show.  I reused &#038; altered the sasquatch I created for the first episode, and added a younger version.</p>
<p><strong><a href="http://pixelfarm.com">Pixel Farm</a> Credits</strong></p>
<p><strong>3D Character Artist + Animator + Lighting Artist + Compositor</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>3D Environment Artists</strong><br />
<a href="http://www.apandastudio.com/">Amanda Nelson</a><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>Additional Animator (Background Sasquatch)</strong><br />
<a href="http://www.apandastudio.com/">Amanda Nelson</a></p>
]]></content:encoded>
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		<title>MonsterQuest &#8211; America&#8217;s Wolfman</title>
		<link>http://www.joerusso3d.com/2010/2/monsterquest-americas-wolfman</link>
		<comments>http://www.joerusso3d.com/2010/2/monsterquest-americas-wolfman#comments</comments>
		<pubDate>Tue, 11 May 2010 03:18:46 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[3ds max]]></category>
		<category><![CDATA[blue]]></category>
		<category><![CDATA[brown]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[monsterquest]]></category>
		<category><![CDATA[nuke]]></category>
		<category><![CDATA[pixel farm]]></category>
		<category><![CDATA[werewolf]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=504</guid>
		<description><![CDATA[[See post to watch Flash video] Holodeck creature animation for MonsterQuest. Pixel Farm Credits 3D Character Artists Jim Van Den Bogart Matt Pearson 3D Character Rigging Artist + Character FX Artist (Fur) Joe Russo Animator + 3D Environment Artist Amanda Nelson Lighting Artists + Compositors Amanda Nelson Joe Russo]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
<p>Holodeck creature animation for MonsterQuest.</p>
<p><strong><a href="http://pixelfarm.com">Pixel Farm</a> Credits</strong></p>
<p><strong>3D Character Artists</strong><br />
<a href="http://vdb3d.com/">Jim Van Den Bogart</a><br />
<a href="http://www.muttsy.net/">Matt Pearson</a></p>
<p><strong>3D Character Rigging Artist + Character FX Artist (Fur)</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>Animator + 3D Environment Artist</strong><br />
<a href="http://www.apandastudio.com/">Amanda Nelson</a></p>
<p><strong>Lighting Artists + Compositors</strong><br />
<a href="http://www.apandastudio.com/">Amanda Nelson</a><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
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		<title>MonsterQuest &#8211; Lizard Monster</title>
		<link>http://www.joerusso3d.com/2010/2/monsterquest-lizard-monster</link>
		<comments>http://www.joerusso3d.com/2010/2/monsterquest-lizard-monster#comments</comments>
		<pubDate>Tue, 11 May 2010 03:06:39 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[lizard]]></category>
		<category><![CDATA[maya]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[monsterquest]]></category>
		<category><![CDATA[nuke]]></category>
		<category><![CDATA[pixel farm]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=494</guid>
		<description><![CDATA[[See post to watch Flash video] Holodeck creature animation for MonsterQuest. Pixel Farm Credits 3D Character Artist Billy Thiex 3D Character Rigging Artist + CG Environment Artist + FX Artist (Smoke) + Animator + Lighting Artist + Compositor Joe Russo]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
<p>Holodeck creature animation for MonsterQuest.</p>
<p><strong><a href="http://pixelfarm.com">Pixel Farm</a> Credits</strong></p>
<p><strong>3D Character Artist</strong><br />
<a href="http://billythiex.zxq.net/">Billy Thiex</a></p>
<p><strong>3D Character Rigging Artist + CG Environment Artist + FX Artist (Smoke) + Animator + Lighting Artist + Compositor</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
]]></content:encoded>
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		<title>Winter Ice</title>
		<link>http://www.joerusso3d.com/2010/4/winter-ice</link>
		<comments>http://www.joerusso3d.com/2010/4/winter-ice#comments</comments>
		<pubDate>Mon, 01 Mar 2010 06:49:59 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Stills]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[3ds max]]></category>
		<category><![CDATA[after effects]]></category>
		<category><![CDATA[blue]]></category>
		<category><![CDATA[ice]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[nuke]]></category>
		<category><![CDATA[the challenge]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=164</guid>
		<description><![CDATA[Here is my submission for The Challenge. The topic was Winter. I chose to mimic micro photography with showing a small section of ice found in a cave or something.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.joerusso3d.com/wp-content/uploads/2010/02/Joe_WinterIce.jpg" rel="lightbox[164]"><img src="http://www.joerusso3d.com/wp-content/uploads/2010/02/Joe_WinterIce_thumb.jpg" alt="" title="Winter Ice" width="520" height="293" class="alignnone size-full wp-image-349" /></a></p>
<p>Here is my submission for <a href="http://dothechallenge.org">The Challenge</a>. The topic was Winter.  I chose to mimic micro photography with showing a small section of ice found in a cave or something.</p>
]]></content:encoded>
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		<item>
		<title>Pioneer Corn 2009</title>
		<link>http://www.joerusso3d.com/2009/2/another-pioneer-spot</link>
		<comments>http://www.joerusso3d.com/2009/2/another-pioneer-spot#comments</comments>
		<pubDate>Wed, 26 Aug 2009 23:28:05 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[maya]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[pioneer]]></category>
		<category><![CDATA[pixel farm]]></category>
		<category><![CDATA[shake]]></category>
		<category><![CDATA[yellow]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=129</guid>
		<description><![CDATA[[See post to watch Flash video] Here&#8217;s another spot for Pioneer that was finished early July, and has recently started airing. I animated the &#8220;Standability&#8221; section and the final hero shot of the Corn Bin building and transforming into the coffee mug. One of my co-workers figured out a efficient way to change rotation direction [...]]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
<p>Here&#8217;s another spot for Pioneer that was finished early July, and has recently started airing.</p>
<p>I animated the &#8220;Standability&#8221; section and the final hero shot of the Corn Bin building and transforming into the coffee mug.  One of my co-workers figured out a efficient way to change rotation direction on the cubes using mel scripting and custom attributes.  All you would need to do is translate it in a direction and it would rotate 90 degrees per grid unit. Without this the project would not have been possible within the deadline, since each cube basically needed to be individually animated.</p>
<p>For example, my workflow for the corn bin was to animate one cube or a row of cubes, copy, paste, offset timing, followed by manual refinement of each cube based on where the camera was.  Particles, dynamic sims, etc were just not giving us the result needed, so we went with the most straight forward approach.   It was a lot of grunt work, but a good learning experience for pipelining / animation efficiency.</p>
<p><strong><a href="http://pixelfarm.com">Pixel Farm</a></strong> Credits</p>
<p><strong>3D Artists + Animators</strong><br />
<a href="http://pixelfarm.com/">Chad Retrum</a><br />
<a href="http://www.eschulist.com/">Eric Schulist</a><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a><br />
<a href="http://www.paulymation.com/">Pail Wilson</a><br />
<a href="http://www.linkedin.com/in/herocompany">Rich Haesemeyer</a><br />
<a href="http://www.linkedin.com/pub/tom-doeden/8/262/766">Tom Doeden</a></p>
<p><strong>Compositors</strong><br />
<a href="http://www.eschulist.com/">Eric Schulist</a><br />
<a href="http://www.linkedin.com/in/herocompany">Rich Haesemeyer</a><br />
<a href="http://www.linkedin.com/pub/tom-doeden/8/262/766">Tom Doeden</a></p>
<p><strong>Colorist</strong><br />
<a href="http://post.pixelfarm.com/Dave/">Dave Sweet</a></p>
]]></content:encoded>
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		<title>New Balance Shoe Animation</title>
		<link>http://www.joerusso3d.com/2009/2/newbalance-shoe-animation</link>
		<comments>http://www.joerusso3d.com/2009/2/newbalance-shoe-animation#comments</comments>
		<pubDate>Sat, 27 Jun 2009 17:14:33 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[3ds max]]></category>
		<category><![CDATA[blue]]></category>
		<category><![CDATA[maya]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[new balance]]></category>
		<category><![CDATA[pixel farm]]></category>
		<category><![CDATA[red]]></category>
		<category><![CDATA[shake]]></category>
		<category><![CDATA[shoe]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=116</guid>
		<description><![CDATA[First Mile [See post to watch Flash video] [See post to watch Flash video] Morning [See post to watch Flash video] [See post to watch Flash video] Hello! More professional work, and I&#8217;m really excited about this one! For this, I built a new model shoe for New Balance and animate it in the same [...]]]></description>
			<content:encoded><![CDATA[<p>First Mile</p>
[See post to watch Flash video]
[See post to watch Flash video]
<p>Morning</p>
[See post to watch Flash video]
[See post to watch Flash video]
<p>Hello!  More professional work, and I&#8217;m really excited about this one!</p>
<p>For this, I built a new model shoe for New Balance and animate it in the same style as their previous commercials.  They sent us the sole in CAD format which was converted in Maya to geometry.  I took that into 3ds Max, cleaned it up a bit and separated the pieces out for animation.  For the top, I used the CAD sole as my template for rough proportions and photographs / reference of the real shoe they sent us, breaking up all the parts I think would need to be animated.</p>
<p>I had to tweak the top part quite a bit before approval, in which I finalized the UVS and exported back into Maya.  From there I used a combination of blendshapes and bend deformers with basic rotation and translation animation of the shoe.  As I was animating we referenced my scene so we could texture / light / render simultaneously.  It was about a 3 week turnaround, and I gotta say, it went pretty smoothly and had tons of fun!</p>
<p><strong><a href="http://pixelfarm.com">Pixel Farm</a></strong> Credits</p>
<p><strong>3D Artist + Animator</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>3D Texture &#038; Lighting Artist + Compositor</strong><br />
<a href="http://www.eschulist.com/">Eric Schulist</a></p>
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		<title>Michelin &#8211; &#8220;Ride Of Your Life&#8221; Ad Campaign</title>
		<link>http://www.joerusso3d.com/2009/2/michelin-ride-of-your-life-ad-campaign</link>
		<comments>http://www.joerusso3d.com/2009/2/michelin-ride-of-your-life-ad-campaign#comments</comments>
		<pubDate>Tue, 19 May 2009 03:13:54 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[maya]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[michelin man]]></category>
		<category><![CDATA[photoshop]]></category>
		<category><![CDATA[pixel farm]]></category>
		<category><![CDATA[white]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=95</guid>
		<description><![CDATA[Finally! Another post! I recently received the final ad images that I posed and rendered the Michelin Man into. It was a simple workflow, pose the Michelin Man, set up different render layers (fill light, key light, main, eye, reflection, etc) and tweak it like crazy in photoshop. He&#8217;s such a happy puffy man&#8230;. More [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.joerusso3d.com/wp-content/uploads/2009/05/surf.jpg" rel="lightbox[95]"><img src="http://www.joerusso3d.com/wp-content/uploads/2009/05/surf_thumb.jpg" alt="" title="Michelin Print Ad: Surf" width="520" height="90" class="alignnone size-full wp-image-364" /></a></p>
<p><a href="http://www.joerusso3d.com/wp-content/uploads/2009/05/bay.jpg" rel="lightbox[95]"><img src="http://www.joerusso3d.com/wp-content/uploads/2009/05/bay_thumb.jpg" alt="" title="Michelin Print Ad: Bay" width="520" height="90" class="alignnone size-full wp-image-368" /></a></p>
<p><a href="http://www.joerusso3d.com/wp-content/uploads/2009/05/car.jpg" rel="lightbox[95]"><img src="http://www.joerusso3d.com/wp-content/uploads/2009/05/car_thumb.jpg" alt="" title="Michelin Print Ad: Car" width="520" height="90" class="alignnone size-full wp-image-366" /></a></p>
<p><a href="http://www.joerusso3d.com/wp-content/uploads/2009/05/fish.jpg" rel="lightbox[95]"><img src="http://www.joerusso3d.com/wp-content/uploads/2009/05/fish_thumb.jpg" alt="" title="Michelin Print Ad: Fish" width="520" height="90" class="alignnone size-full wp-image-370" /></a></p>
<p><a href="http://www.joerusso3d.com/wp-content/uploads/2009/05/music.jpg" rel="lightbox[95]"><img src="http://www.joerusso3d.com/wp-content/uploads/2009/05/music_thumb.jpg" alt="" title="Michelin Print Ad: Music" width="520" height="90" class="alignnone size-full wp-image-371" /></a></p>
<p>Finally!  Another post!  I recently received the final ad images that I posed and rendered the Michelin Man into.  It was a simple workflow, pose the Michelin Man, set up different render layers (fill light, key light, main, eye, reflection, etc) and tweak it like crazy in photoshop. He&#8217;s such a happy puffy man&#8230;. More to come!</p>
<p><em>I was not responsible for the ad design, just incorporating Michelin Man <img src='http://www.joerusso3d.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> .</em></p>
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		<title>H&amp;R Block Spot</title>
		<link>http://www.joerusso3d.com/2009/2/hr-block-spot</link>
		<comments>http://www.joerusso3d.com/2009/2/hr-block-spot#comments</comments>
		<pubDate>Fri, 09 Jan 2009 19:16:26 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[after effects]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[h&r block]]></category>
		<category><![CDATA[maya]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[pixel farm]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=55</guid>
		<description><![CDATA[[See post to watch Flash video] Breakdown [See post to watch Flash video] Ok, this update isn&#8217;t anything visually spectacular, and it&#8217;s not supposed to be. I want to show the technical process of something that is fast and looks simple, because there are still a lot of steps that go into live action tracking [...]]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
<p>Breakdown</p>
[See post to watch Flash video]
<p>Ok, this update isn&#8217;t anything visually spectacular, and it&#8217;s not supposed to be.  I want to show the technical process of something that is fast and looks simple, because there are still a lot of steps that go into live action tracking / integration.</p>
<p>The spot needed a 3D grapple with a rope to be tracked in, so I modeled the grapple, hand tracked it in maya using the footage as a backplate, simulated the rope using nCloth, and simulated the smoke using FumeFX.</p>
<p><strong><a href="http://pixelfarm.com">Pixel Farm</a></strong> Credits</p>
<p><strong>3D Artist + Animator + FX Artist</strong><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>Compositor</strong><br />
<a href="http://www.linkedin.com/pub/tom-doeden/8/262/766">Tom Doeden</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Clank</title>
		<link>http://www.joerusso3d.com/2008/3/clank</link>
		<comments>http://www.joerusso3d.com/2008/3/clank#comments</comments>
		<pubDate>Fri, 05 Dec 2008 07:16:10 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Animation]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[3ds max]]></category>
		<category><![CDATA[blue]]></category>
		<category><![CDATA[maya]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[pixel farm]]></category>
		<category><![CDATA[robot]]></category>
		<category><![CDATA[shake]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=45</guid>
		<description><![CDATA[[See post to watch Flash video] [See post to watch Flash video] This is a project I worked on with a colleague at Pixel Farm, Eric Schulist. The goal was to demonstrate visual effects integration into a live action plate rather than an in-depth story. It was entered into a local visual effects festival, Minnesota&#8217;s [...]]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
[See post to watch Flash video]
<p>This is a project I worked on with a colleague at <a href="http://pixelfarm.com/" target="_blank">Pixel Farm</a>, <a href="http://www.eschulist.com/">Eric Schulist</a>.  The goal was to demonstrate visual effects integration into a live action plate rather than an in-depth story.  It was entered into a local visual effects festival, Minnesota&#8217;s Electronic Theater, and shown.  I was responsible for the modeling, animation, some simulation, and dust/plasma particle effects.</p>
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		<title>Michelin Man Commercials!</title>
		<link>http://www.joerusso3d.com/2008/2/michelin-man-commercials</link>
		<comments>http://www.joerusso3d.com/2008/2/michelin-man-commercials#comments</comments>
		<pubDate>Thu, 27 Nov 2008 04:16:26 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[maya]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[michelin man]]></category>
		<category><![CDATA[shake]]></category>
		<category><![CDATA[white]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=33</guid>
		<description><![CDATA[[See post to watch Flash video] [See post to watch Flash video] Finally! I have dug through the vastness of that which are the servers at Pixel Farm and have uploaded two Michelin Man spots I worked on in August. In the maintenance garage spot I animated Michelin Man in every shot except the tool [...]]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
[See post to watch Flash video]
<p>Finally!  I have dug through the vastness of that which are the servers at <a href="http://pixelfarm.com" target="_blank">Pixel Farm</a> and have uploaded two Michelin Man spots I worked on in August.  In the maintenance garage spot I animated Michelin Man in every shot except the tool hand off.  In the pump spot I animated Michelin when he walks behind the far gas pump and when he grabs the nozzle.  I also built the gas nozzle in 3D and animated its base timing.  Enjoy!</p>
<p><strong><a href="http://pixelfarm.com">Pixel Farm</a></strong> Credits</p>
<p><strong>3D Artists + Animators</strong><br />
<a href="http://pixelfarm.com/">Chad Retrum</a><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a></p>
<p><strong>Compositors</strong><br />
<a href="http://www.eschulist.com/">Eric Schulist</a><br />
<a href="http://www.linkedin.com/in/herocompany">Rich Haesemeyer</a><br />
<a href="http://www.linkedin.com/pub/tom-doeden/8/262/766">Tom Doeden</a></p>
<p><strong>Colorist</strong><br />
<a href="http://post.pixelfarm.com/Dave/">Dave Sweet</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Pioneer Corn Commercial</title>
		<link>http://www.joerusso3d.com/2008/2/pioneer-corn-commercial</link>
		<comments>http://www.joerusso3d.com/2008/2/pioneer-corn-commercial#comments</comments>
		<pubDate>Fri, 29 Aug 2008 14:50:27 +0000</pubDate>
		<dc:creator>Joe</dc:creator>
				<category><![CDATA[Professional]]></category>
		<category><![CDATA[3d]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[maya]]></category>
		<category><![CDATA[mental ray]]></category>
		<category><![CDATA[pioneer]]></category>
		<category><![CDATA[shake]]></category>

		<guid isPermaLink="false">http://www.joerusso3d.com/?p=26</guid>
		<description><![CDATA[[See post to watch Flash video] Pixel Farm Credits 3D Artists + Animators Eric Schulist Joe Russo Rich Haesemyer Tom Doeden Compositors Eric Schulist Rich Haesemeyer Tom Doeden Colorist Dave Sweet]]></description>
			<content:encoded><![CDATA[[See post to watch Flash video]
<p><strong><a href="http://pixelfarm.com">Pixel Farm</a></strong> Credits</p>
<p><strong>3D Artists + Animators</strong><br />
<a href="http://www.eschulist.com/">Eric Schulist</a><br />
<a href="http://www.joerusso3d.com/">Joe Russo</a><br />
<a href="http://www.linkedin.com/in/herocompany">Rich Haesemyer</a><br />
<a href="http://www.linkedin.com/pub/tom-doeden/8/262/766">Tom Doeden</a></p>
<p><strong>Compositors</strong><br />
<a href="http://www.eschulist.com/">Eric Schulist</a><br />
<a href="http://www.linkedin.com/in/herocompany">Rich Haesemeyer</a><br />
<a href="http://www.linkedin.com/pub/tom-doeden/8/262/766">Tom Doeden</a></p>
<p><strong>Colorist</strong><br />
<a href="http://post.pixelfarm.com/Dave/">Dave Sweet</a></p>
]]></content:encoded>
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