H&R Block Spot

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Breakdown

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Ok, this update isn’t anything visually spectacular, and it’s not supposed to be. I want to show the technical process of something that is fast and looks simple, because there are still a lot of steps that go into live action tracking / integration.

The spot needed a 3D grapple with a rope to be tracked in, so I modeled the grapple, hand tracked it in maya using the footage as a backplate, simulated the rope using nCloth, and simulated the smoke using FumeFX.

Pixel Farm Credits

CG Modeling + Rigging + Animation + Lighting + Simulation
Joe Russo

Compositing
Tom Doeden